“The business of creative is hard. Ideas are elusive and finding the energy to keep generating idea after idea on behalf of our clients and ourselves is a constant battle. We are all attracted to novelty and often times, a novel approach to finding insight and inspiration is all it takes to solve a problem in a new and interesting way. And in my experience, I have found few who do this better than Eric Melin. He uses his own unique experience as an Air Guitar World Champion to teach us all how we can rock harder, creatively speaking. His counsel is sound and his fresh approach overwhelmingly welcome. Every time I hear him speak, I want to charge back to my desk and accomplish something great. And isn’t that what we all want? Eric is the real deal in every sense. Listen and learn.”

“We were beyond pleased with Eric’s talk. While it seems unorthodox and maybe a little silly, the truth is, Eric’s disarming humor and absurd subject matter somehow allowed him to get at some poignant topics for our members in fresh new ways. He seamlessly addressed the creative process, overcoming creative blocks, applying creative problem solving and design thinking to approach a problem, and to ultimately arrive at a successful conclusion — all topics our creative community struggles with. His agency experience gave him the relatable language of our mostly-designer attendees. The laughs, engaged question and answer session, and post-event rave reviews let us know he hit a chord (pun intended) with everyone in attendance. Personally I found myself riveted, scribbling little gems of wisdom into my notebook during his presentation. Eric is sharp, well spoken, on point, hilarious, and a darn good air guitar player … I can’t recommend him strongly enough.”

“I’ve seen lots of speakers before but no one has ever had the ability to reach everyone in the room and bring people out of their shells like Eric. His stories are hilarious, but the enormous amount of detailed thought and work he’s put in to this silly pastime is 100% relatable to the creative and business challenges that marketers face every day.”